Polar Analytics is a business intelligence company focused on the consumer brand sector. Its platform is designed to give direct-to-consumer and Shopify-based brands analytical capabilities comparable to those of large retailers, without necessitating in-house engineering resources. The company has secured $28.5 million in funding.
The core offering is the Polar Analytics Platform, a full-stack solution integrating business intelligence, incrementality testing, data activations, and AI agents. The platform is used by over 4,000 Shopify brands. Technical work at the company spans domains including data analytics, AI agents, and data activations.
