Unifonic is a customer engagement platform headquartered in the Middle East, providing omnichannel communication infrastructure for businesses. Founded in 2006, the company has grown to a team of over 500 professionals operating across six countries. Its platform handles over 10 billion transactions annually for more than 5,000 business clients in 160 countries.
The company's core product is its Customer Engagement Platform, which enables businesses to engage with customers at scale across multiple channels. Originally starting as an SMS reseller, Unifonic has expanded its technical capabilities to include conversational AI, business messaging, and customer experience solutions. The platform serves clients across key industry verticals including banking, government, retail, and healthcare.
In 2022, Unifonic raised $125 million in Series B funding. The company was founded by two brothers and emphasizes cultural fluency and regional understanding in its approach to the Middle Eastern market. It operates at the intersection of conversational AI and customer experience, with a geographic focus on Saudi Arabia and the broader Middle East region.
