Braze

Braze is a customer engagement platform that enables brands to collect data from any source and deliver personalised, real-time experiences across email, mobile push, in-app messages, SMS and WhatsApp from a single platform. Founded in 2011 - out of a hackathon, as Appboy - the company employs more than 2,000 people across 15 offices worldwide and is publicly listed on NASDAQ under the ticker BRZE.

The engineering scope is substantial. The platform processes over 3.9 trillion messages and other actions, handles 8.6 trillion API calls annually, and powers 7.8 billion monthly active users. Technical domains span real-time data processing, marketing automation, cross-channel messaging, personalisation, API-driven data ingestion and mobile technology. Braze serves more than 2,500 global brands, including those in consumer products, mobile apps, retail and e-commerce.

The platform was originally launched as Appboy and has since been named a Leader in the Gartner Magic Quadrant for Multichannel Marketing Hubs for three consecutive years. Braze describes its culture as mission-driven, focused on helping brands forge lasting customer connections and on relationships that drive growth rather than external accolades.