RealWork Labs, founded in 2020 and headquartered in Austin, Texas, is a software company serving the home services industry across the United States. It has developed a concept it calls "review mapping," which converts completed job data - photos, reviews, and location information - into SEO-optimized content designed to improve contractors' visibility in online search results.
The company's core product, the RealWork Platform, automates customer engagement after each job. It integrates with dozens of field service platforms and targets professionals in sectors including HVAC, plumbing, roofing, and electrical services. The platform has processed over one million completed jobs, mapped more than 100,000 reviews, and captured 1.5 million photos on behalf of more than 10,000 home service professionals.
Technical work at RealWork Labs spans SEO optimization, review mapping, customer engagement automation, and platform integrations. The company operates nationwide, supporting contractors who rely on local search visibility to generate new business.
