The RealReal, founded in 2011 and headquartered in San Francisco, operates the world's largest online marketplace for authenticated, consigned luxury goods. The platform facilitates the buying and selling of pre-owned items across categories including women's and men's fashion, fine jewelry, watches, handbags, and fine art from hundreds of prestigious brands. The company is publicly traded on Nasdaq under the ticker REAL.
Beyond its core marketplace, The RealReal offers consignment services that include free in-home pickup, drop-off locations, virtual appointments, and direct shipping. The company also maintains multiple retail locations across the United States, with flagship stores in San Francisco, New York, Los Angeles, Chicago, and Dallas, among other major cities.
At scale, the platform has kept more than 40 million luxury items in circulation and counts over 40 million members. The company reports that its operations have saved an estimated 5.6 billion liters of water and prevented 101,572 metric tons of carbon emissions. The RealReal is a founding organization of American Circular Textiles and engages in sustainability initiatives and policy advocacy as part of its role in the circular economy.
