Root, Inc.

Root, Inc. is a licensed insurance carrier founded in 2015 that uses mobile technology and driving data to price auto insurance. The company operates as a fully mobile-first platform, collecting data from customers' smartphones to assess driving behaviour rather than relying on traditional demographic proxies. It has gathered over 20 billion miles of driving data and expanded its coverage to 35 states across the United States.

Technically, Root's work spans machine learning, data science, mobile engineering, and API development. The company has built proprietary machine learning systems for processing insurance claims and offers integration APIs designed to embed insurance into other digital experiences. These systems process large volumes of driving and claims data at scale.

Root went public in 2020, making it Ohio's largest IPO that year. The company employs hundreds of staff and describes its culture as one that values curiosity, problem-solving, and meritocratic decision-making. Engineers and data scientists working on pricing models and claims automation operate at the core of the business.