Revionics

Revionics, an Aptos Company, builds AI-powered price optimization software for enterprise retailers. Founded in 2002 and headquartered in Alpharetta, Georgia, the firm develops science-based pricing analytics that apply machine learning and predictive models to everyday base prices, promotional planning and markdown decisions across retailers' assortments. Its technical work spans price optimization, predictive analytics and applied AI, including conversational, generative and agentic AI.

The product line comprises three solutions: base price optimization for everyday prices, promotional planning for retail promotions, and markdown strategies for clearance and end-of-life pricing. The platform is used in more than 20 countries and covers products with combined annual revenue of over $3 trillion. Revionics was acquired by Aptos, LLC in 2020 and describes its approach as science-based and data-driven.

The company operates in the enterprise retail vertical and positions itself as a worldwide leader in retail pricing. Its work sits at the intersection of quantitative modelling and large-scale commercial decision-making, with pricing problems that depend on demand estimation, elasticity modelling and optimisation under operational constraints.