Nubank, founded in 2013, is a publicly traded digital financial services platform listed on the NYSE under the ticker NU. The company operates primarily in Brazil, Mexico, and Colombia, serving approximately 127 million customers. It positions itself as a technology company rather than a traditional bank, developing proprietary technology and using data-driven approaches to create financial products.
The firm's stated mission is to fight complexity and empower people, with a focus on promoting financial access and advancement through responsible lending and transparency. Its technical work centers on data-driven decision-making and the development of proprietary technology systems.
