Paradigm

Paradigm develops cloud-based software and digital tools for the building industry, with a technical stack spanning configuration and pricing engines, AI-powered order automation, large language models, agent-assisted systems, enterprise integrations, and mobile-first experiences. Its platforms connect to ERP and manufacturing systems and cover the workflow from configuration and estimating through quoting, production, inventory, delivery, and in-home selling for complex building products.

The product line comprises Paradigm Omni, which provides omnichannel configuration, pricing, and quotation capabilities; Paradigm Nexus, which extends those workflows into manufacturing ERP and production operations; and Paradigm Vendo, which supports contractors from appointment scheduling through the final customer contract. Consulting, implementation, and training accompany the platforms, along with 24/7 support.

Founded in 1999 in Wisconsin, Paradigm operates as part of Builders FirstSource, having been acquired in 2021 as WTS Paradigm. The company serves building products manufacturing, building materials distribution, retail, contracting, dealer networks, lumberyards, and homebuilding across the United States, with a stated focus on reducing errors and waste and improving decision-making in construction workflows.