Equi

Equi is an SEC-registered investment advisor founded in 2021 and based in San Francisco. The firm operates as a digital family office, combining Wall Street expertise with Silicon Valley innovation to deliver institutional-quality alternative investment solutions. Its work spans a financial technology platform and a multi-manager hedge fund platform, with a focus on alternative investments and absolute return strategies.

The company sells two lines of product. Equi-branded multi-strategy funds give high-net-worth individuals and institutions access to hedge fund and private credit strategies; the firm states that it targets the top 0.1% of such strategies. A second line, white-label fund of funds products, is designed for independent multi-family offices and financial advisory firms.

Equi's activities sit across asset management, wealth management, hedge funds, private credit and the multi-family office segment. Internally, the firm describes a flat organisational structure in which ideas win on merit, with an emphasis on intellectual honesty, rigorous thinking and transparent collaboration across investment, operations and go-to-market functions.