Capsule

Capsule, founded in 2020, develops an AI-powered video creation and editing platform aimed at enterprise content and marketing teams. The company's technical work spans AI-powered video editing, generative AI for titles and images, responsive video design, motion graphics automation and design systems applied to video. Its stated aim is to allow people without editing experience to produce professional, on-brand video as intuitively as working in presentation software.

The company's products include the Capsule Video Editing Platform, in which AI auto-generates titles, images and complex animations, and CapsuleScript, a proprietary technology underpinning responsive video design. CapsuleScript allows videos to be resized instantly for any platform and supports design systems applied to video, with motion graphics generated in seconds.

Capsule reports enterprise customers including HubSpot, ServiceNow, Instacart, Zendesk and NASA. The company operates across enterprise software, marketing and content, brand and creative production, and technology. It is backed by investors and angels with backgrounds at design and creative tool companies including Figma, Webflow and Frame.io.

Engineering emphasis is placed on intuitive, no-experience-required tooling and on team-level consistency: bringing design systems to video so that whole organisations can work to the same brand standards.