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Alembic

Alembic builds a Causal AI platform using spiking neural networks and causal graph computation to show what drives business outcomes and inform marketing investment.

Alembic develops a Causal AI platform that goes beyond correlation to establish which factors actually drive business outcomes. Its technical work spans causal inference, large-scale causal graph computation and proprietary Spiking Neural Network technology. The Alembic Causal AI Platform ingests data from multiple marketing channels - broadcast, social, site traffic, pricing and operational inputs - and continuously recomputes large-scale causal graphs, processing hundreds of millions of data points daily.

On top of this, the platform supports simulation and scenario testing alongside real-time data processing, allowing companies to model budget shifts and test allocation scenarios and observe incremental lift before committing capital. The stated purpose is to optimise marketing and growth investment allocation for enterprise customers.

The company's customers include Fortune 100 firms such as Nvidia, Delta Air Lines and Mars, who use the platform to make multimillion-dollar decisions. Relevant industry verticals include enterprise marketing, growth and marketing analytics, advertising and media, retail and consumer goods, airlines and travel, and semiconductor and technology.

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